In The News
“Our story is being told! Here are some of our stories from the press.”
All Aboard the Polar Express
A reflection on the evolving nature of luxury travel, where the journey is valued as deeply as the destination itself. Featured in Business Today, the piece explores how polar expeditions are becoming more intentional, immersive, and emotionally resonant. Through Ruchi Kohli’s perspective, it highlights a shift towards experiences designed with greater thoughtfulness — where time, stillness, and meaningful discovery shape the way modern travellers explore the world.
Where to travel in 2026
A reflection on the destinations that stay with you long after the journey ends. Featured in BW Hotelier, the piece explores a more meaningful approach to travel through places shaped by culture, stillness, and emotional depth. As Rohit Kohli shares on Chettinad, “It isn’t just about architecture. It is equally about flavour… meals that feel as much like a cultural experience as they do a culinary one.”
Navigate Your Way To Antarctica From India
An exploration of how Antarctica is being approached with greater intention and care, where the journey itself becomes as meaningful as the destination. In this feature for Travel + Leisure Asia, Ruchi Kohli reflects on the evolution of expedition travel and the value of designing experiences that preserve time, comfort, and a deeper connection to place.
New kind of sustainable travel
A reflection on the evolving nature of travel, where the most meaningful journeys are found beyond the guidebook. In this piece for Travel + Leisure Asia, Ruchi Kohli explores a more conscious, immersive way of experiencing India — one shaped by connection, culture, and the stories that unfold with time.
Redefining the Meaning of Luxury Travel
In a feature by BW Everything Experiential, Ruchi Kohli, Chief of the Experience at Away&Co, reflects on a more intentional approach to travel—one that moves beyond conventional luxury to embrace depth, authenticity, and emotional resonance. At Away&Co, journeys are conceived as immersive narratives, thoughtfully designed to foster meaningful connections with people, places, and culture, rather than simply showcasing destinations.
The feature highlights a growing shift among modern travellers towards experiences that are personal, purposeful, and enduring. With a focus on cultural sensitivity, mindful exploration, and curated detail, Away&Co continues to shape journeys that linger long after they end—where luxury is not defined by excess, but by how deeply it is felt.
Antarctica emerges as the ultimate luxury destination for Indian travellers
Experience as Philosophy
Few travel curators understand this evolution as intuitively as Away&Co. Built on decades of luxury travel expertise, the company approaches each journey not as an itinerary, but as a narrative shaped by landscape, culture, and human connection.
“Away&Co doesn’t just plan trips, we shape experiences rooted in genuine connection and lasting memories,” says Ruchi Kohli, Chief of The Experience, Away&Co.
“Our philosophy centres on intentional travel, journeys that respect fragile ecosystems, engage meaningfully with place, and leave a lasting imprint long after travellers return home,” she adds.
This perspective finds its most powerful expression in Antarctica.
First-Time Travellers are Shaping India's Outbound Tourism
In a featured piece for India Outbound Magazine, Ruchi Kohli, Chief of The Experience at Away&Co, shares valuable insights on the evolving face of outbound tourism from India. She highlights how Tier II and Tier III cities are emerging as key growth drivers, thanks to improved connectivity, digital access, and rising aspirations.
As Ruchi explains, these regions are now contributing a significant wave of first-time international travellers, marking a shift toward a more inclusive, ambition-led travel movement. Meanwhile, Tier I cities continue to power repeat travel patterns. Her observations underscore a growing diversity in India’s outbound travel story—driven by new voices and new ambitions from across the country.
Future of Outbound Travel from India
Outbound travel from India remains resilient, with rising interest in scenic and cultural destinations like Scandinavia, Japan, and Africa. Travelers are more cautious due to global unrest and flight disruptions, seeking flexible plans, clear communication, and reliable support from travel planners.
Away&Co - Purveying Highly Personalised & Unforgettable Experiential Luxury Holidays
Away&Co specializes in creating highly experiential luxury holidays with unique and one-of-a-kind experiences worldwide.
"We don't use AI to plan any of our trips because we rely on Authentic Intelligence." - Ruchi Kohli
Travel as you like it in 2024
With rapid technological and climate change staring us in the face, 2024 is set to look very different. What remains constant, however, is the human desire to explore. Some things remain the same, but unforeseen experiential trends are getting hot now
Inside the world of bespoke private jet tours that could rewrite how the rich travel and holiday
Mature international markets and companies operating in them do so in an ecosystem that is highly developed and conducive to private jet travel, according to Ruchi Kohli, 48, chief of experience at Away&Co, part of the Creative Travel family of brands, which focuses on cultural immersion and insider access trips.
Rise of Experiential Travel: Transforming the Indian Travel Landscape
India’s travel market has undergone a remarkable transformation in recent years. Once characterized by traditional sightseeing and budget-conscious trips, the evolved Indian traveller has now matured into a being more discerning seeking immersive and experiential journeys.
Discerning Indian holidaymakers are on a hunt for experiential travel
The latest trend among Indian holidaymakers is experiential travel. As the outbound travel market continues to grow, it is likely that we will see more innovative and exciting experiential travel being offered to Indians in the years to come.
Embark on unforgettable journeys with Away&Co: Where extraordinary experiences await
Away&Co believes in the power of travel to positively impact the world. Through their “Away For Good” pillar, the brand exemplifies its dedication to sustainability, cultural sensitivity, and community engagement.
Signature Tours by Creative Travel is now Away&Co
The Creative Travel family of brands has been at the forefront of service led experiential travel. The company has announced an exciting transformation of their luxury outbound brand, Signature Tours to its new avatar, Away&Co.
Signature Tours by Creative Travel is now Away&Co
Away&Co Launches Away Exotics; Travel Experiences That Take Guests Beyond the Ordinary
